Digital Brand Building
Social media has transformed the nature of consumer and brand interaction, and the focus is very much on deeper engagement through owned, earned and shared media. Businesses have been putting a lot of emphasis on having a presence in the digital space, but a recent study suggests that more than half of the people do not want to engage with brands via social media. Every day brands are tested...
3rd Workshop Digital Social Networks
Specific Issues: The workshop on digital social networks will analyze these issues from theoretical and practical points of view. Contributions are solicited on these topics:
• Social software and “social media”
• Social search engines and aggregators
• Methods for analyzing digital social networks and social interaction
• Trust, reputation, authentic contents and social control...
Digital Content Strategies Conference
Global Strategic Management Institute (GSMI) is excited to be hosting Digital Content strategies Conference (DCSC) 2013 in San Diego. DCSC will provide an outlet for educating corporate decision makers on the value of a comprehensive content strategy to further their business objectives and growth.
Successful content strategy is much more than creating valuable content. Over the course of...
Third International Workshop on Digital Forensics
Digital forensics is a rapidly evolving field primarily focused on the extraction, preservation and analysis of digital evidence obtained from electronic devices in a manner that is legally acceptable. Research into new methodologies tools and techniques within this domain is necessitated by an ever-increasing dependency on tightly interconnected, complex and pervasive computer systems and...
Digital copyright: What your organisation needs to know to protect itself
Do you often wonder how laws that predate the current range of technologies can be applied to them? Copyright law is slow to change, and with the digital age now in full roar there is no inopportune time to get to grips with how digital copyright should be handled correctly. Emily Goodhand, Copyright and Compliance Officer at the University of Reading and @copyrightgirl (7669) of Twitter fame,...
Digital Security Summit 2013
Saudi Arabia’s public and private sectors are spending more than US$ 5 billion in 2013 to protect themselves against the threat of cyber attacks.
The 2nd Annual Digital Security Summit is highlight the security risks and threats prevalent in the Kingdom and focuses on the solutions and expertise required in preventing future attacks.