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Well your Adsense income majorly depends on two factors - traffic and the clickthrough rates, it s very easy to understand that more amount of traffic your websitehas more number of clicks you will get and thus increasing your adsense income. But,we cannot increase traffic of our site overnight so the next obvious thing to dowould be to increase the CTR of the ads with the existing traffic.
Below are few tips which worked for me to increase my Adsense Income - try this andcertainly this should work for you as well.
1. Your Ads should not look like Ads
Your Ads should not look like Ads, yes that s right - when visitors come to yoursite they are more interested in the information that you provide rather than theAds on your site. So if your ads are looking like ads then probably they are notgoing to click on them. So it s important for you to blend the ads into your site sothat they don t look like ads. If your site s background is white and if you areusing black text and blue titles for it then use the same with your Adsense Ads -try to match the background of the Ads with background of your site so that itperfectly blends with your site and match the color of the title and the URL withthe color of the titles and headings of your site, and the text should match withthe color of the text that you have used on your site. This way you definitely canincrease the chances of someone clicking on your ads.
2. Don t overdo the Ad Blocks
You might be thinking that if you add more number of ad blocks on your site then youwill have a high CTR and thus increasing your revenue. Well that s not true - infectif you have more number of ad blocks on your site this will bring down your CTR oreven if the CTR goes up then your earnings may not go up because if you have toomany ad blocks then your visitors may click on low paying advertisers ads whose adsseems to be attractive and thus decreasing your ppc. So, try not to have more thantwo ad blocks on one page.
3. Placement of Ads
The right placement of ads is extremely important to increase your CTR, because ifyou place your ads at the wrong place then those ads will be ignored by yourvisitors. The best place to put your ads is to place it at the top of the site belowthe menu bar or just before where your content starts. The second best place to putthe ads is on the right side of the page because whenever visitors scroll the pagethey will notice the ads on the site and thus increasing their chances of clickingon your Ads.
The above methods has definitely helped me in increasing my adsense income and Ihope that this will help you too. Keep experimenting with your ads to see what worksbest for you and stick to that.
