Business Intelligence the Key to Winning at Outsourcing

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Released on: 31, December 1969
, Author: Cathryn van der Walt
, Audience: Internet related

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Sydney, 14 May 2008 -- The ability to report on key businessmetrics via customer portals has become a deciding factor in today s outsourcingcontracts as businesses demand greater transparency and accountability from theirsuppliers. That s according to leading business intelligence company, Yellowfin,which says it is increasingly providing solutions to outsourcing companies whosecustomers want them to underpin their offerings with advanced reporting tools andcustomer portals so they can monitor the outsourcer s performance in real time.

Yellowfin CEO, Glen Rabie said momentum for outsourcing continues to grow asbusinesses seek to lower their costs by leveraging the capabilities of specialistproviders. However, he said companies on their second or third round of outsourcingcontracts have learned the hard lessons from past experience and now expect far moreof their suppliers than simply reducing their expenses.

In the early days of outsourcing, companies just looked at their transaction costsand didn t think through all the implications for their business, Mr Rabie said. This meant that those who outsourced their HR function had less control over howthey met their regulatory and insurance obligations, while companies outsourcingtheir marketing or product fulfillment lost access to key customer data.

Mr Rabie said today s outsourcing customers are driving a new level of servicedelivery by requiring their supply partners to provide extensive reporting of a widerange of business metrics to enable them to track their KPIs and ensure they meettheir regulatory obligations.

Regardless of whether they are a full service provider or deliver Software as aService online, today s outsourcers are expected to demonstrate a level ofsophistication in their business intelligence that keeps the customer fully informedabout the function being outsourced.

Yellowfin Levels the Playing Field The business realities of outsourcing as a low margin, high volume approach meansthat small and mid-sized outsourcers can rarely afford expensive businessintelligence tools, which is where Yellowfin s affordable, web-based solutions comein.

Yellowfin takes the hard work and expense out of business intelligence withintuitive, easy-to-use solutions that integrate seamlessly into clients existingsystems and provide real-time access to a full array of reporting, analysis andcollaboration tools via an online portal, said Mr Rabie.

One of Yellowfin s clients recently won a major outsourcing contract on the strengthof its ability to provide the customer with online, searchable access to detailedbusiness analytics about the outsourced function.

Customers are no longer willing to simply give up control of any part of theirorganisation and nor should they. They want the reporting capabilities andtransparency that will enable them to track their performance in all areas of thebusiness, regardless of who actually delivers the service.

Mr Rabie said advances in technology made it possible for outsourcing companies toprovide secure access to customer and transactional records online.

We re increasingly seeing situations where contracts are being awarded on thestrength of the outsourcer s ability to support their service delivery with businessmetrics and analytics. Indeed, companies which fail to leverage these technologicaladvances to enhance their offerings are destined to lose market share to their moreproactive competitors, he said.

ENDS

About Yellowfin Yellowfin is an Australian Business Intelligence company whose BI solution can beeasily integrated into any third party application or delivered as a stand aloneenterprise platform. Yellowfin is an innovative and flexible 100% web-based solutionfor reporting and analytics, providing a full range of data access, presentation andinformation delivery capabilities.Press release distributed by PressReleasePoint(http://www.p ressreleasepoint.com/)

For further information please contact: Glen Rabie Yellowfin 03 9642 2241 Cathryn van der Walt BoydPR 0402 327 633

Press Contact :Cathryn van der WaltYellowfinSydney0402 327 633 cathryn@12worlds.comhttp://w ww.12worlds.com


Source: Express-Press-Release.com
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