Released on: 27, August 2006
, Author: Larry Caretsky
, Audience: Software related
In an effort to help industrial distributors and manufacturersthrive, Commence Corporation presents Practices That Pay: Leveraging Information toAchieve Industrial Selling Results, a compendium of smart practices from the leadingindustrial sales and marketing experts and organizations that are growing in todayÂ'schallenging environment.
According to Larry Caretsky, President of Commence Corporation(www.commence.com/ mfg./) Â Below is a list, based on research and interviews withsmart industrial distributors and manufacturers; these are the recommended ways togather customer information.
 Market surveys, conducted in person by your sales reps and/or management team,garner useful information and prove to customers that you are truly interested intheir needs. Use focus groups of customers and prospects to explore needs and perceptions ofyour market. Create customer and/or distributor advisory boards. Create a Web site where customers can experiment with your products or services. Conduct regular tours of customersÂ' plants and warehouses with your managementteam to see how they use your products and services. Complete a series of day-in-the-life interviews, where the prospect shares withyou all of their typical daily activities. Study purchasing best practices, as more industrial customers haveprofessionalized purchasing and are rigorous in the methods they use againstindustrial distributor and manufacturer sales reps. Telephone, mail, and Internet surveys Hiring third parties to interview customers and prospects after big sales efforts,even if you didnÂ't win the business.
Commence offers industrial companies complete  Freedom Of Choice to select thesolutions and platform that best meets the business requirements of manufacturersand distributors. The comprehensive CRM Industrial application suite is availablefor use on premise or on-demand as a hosted service. Industrial leaders often builddepartmental CRM solutions with the award winning Commence Industrial CRM Framework.These choices are why so many industrial companies choose Commence as the solutionfor managing customer relationships. All Commence Industrial solutions supportmobile or wireless connectivity and integration to back-office accounting and ERPsystems.
Source: Express-Press-Release.com
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