Comodo Retains Peppercom as First Agency of Record to Drive Identity and Trust Assurance Management Services

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Released on: 6, December 2005
, Author: Comodo Inc
, Audience: Software related

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NEW YORK - December 6, 2005 - Comodo Inc, a global leader inIdentity and Trust Assurance Management solutions, today announced it has chosenPeppercom as its first public relations agency of record. Together, Peppercom andComodo will launch an aggressive communications campaign to raise awareness ofIdentity and Trust Assurance as the cornerstone for creating trust in onlinetransactions and to establish Comodo as the leading provider of this critical suiteof solutions needed for ensuring trust in online transactions.

To better protect merchants and consumers from identity theft and online fraud,Comodo offers Identity Trust and Assurance software and management services thathelp to create a more secure ecommerce environment. As one of the largestCertification Authorities in the world, Comodo provides the most thorough suitemerchant trust credentials  from authenticated padlocks on ecommerce sites tovulnerability scanning  all of which serve to assure consumers that the siteprovides the highest standards in secure online transactions. Furthermore, Comodooffers consumers the only free directory of trusted online merchants -- setting thestandard for consumers and businessÂ' to have true e-identity and true e-businessauthenticity.

Our focus on Identity Trust and Assurance is based on the continual erosion of theWeb trust model resultant from the growing threats of ID theft, user impersonation,Phishing emails, and various other cyber criminal activities" said Judy Shapiro,vice president of Marketing, Comodo. "Due to its deep expertise in creatingawareness for companies in new and developing technology spaces, we chose Peppercomto lead our initiative in reaching consumers and the general business community insmart and creative ways.

Peppercom has been retained to provide strategic guidance and drive positioninginitiatives for Comodo to demonstrate their leadership in Identity and TrustAssurance services. In order to raise broad awareness among key constituents,Peppercom will develop collateral, Web content and press materials that communicateComodoÂ's positioning and next generation solutions.

Comodo presents the kind of business challenges that Peppercom thrives on and we areexcited to partner with them to introduce Identity Trust and Assurance to thetechnology marketplace," said Maggie O'Neill, director at Peppercom. "Their need tosimultaneously reach various audiences and differentiate themselves from thecompetition complements our ability to deliver strategic, creative solutions."

About Comodo

Comodo is a leading global provider of Identity and Trust Assurance services on theInternet, with over 200,000 customers worldwide. Headquartered in Jersey City, NJwith global offices in the UK, Ukraine, Norway and India, the company offersbusinesses and consumers the intelligent security, authentication and assuranceservices necessary to ensure trust in online transactions.

As a leading Certification Authority, and in combination with the Digital Trust Lab(DTL), Comodo helps enterprises address digital ecommerce and infrastructure needswith reliable, third generation solutions that improve customer relationships,enhance customer trust and create efficiencies across digital ecommerce operations. ComodoÂ's solutions include integrated web hosting management solutions,infrastructure services, digital ecommerce services, digital certification, identityassurance, customer privacy and vulnerability management solutions. For additionalinformation on Comodo -- Creating Trust Online -- please visit:http://www.comodogroup. com

About PeppercomPeppercom, Inc. is an award-winning, strategic communications firm headquartered inNew York, with offices in San Francisco, Chicago and London. Its business approachto strategic communications drives new opportunities for clients. In addition toproviding innovative public relations, Peppercom is known for its SalesPositioningSM and proprietary crisis management program Crisis RxSM, as well as itspioneering role in the CyberCrisisNetworkSM. Information about the agency and itsunique service offerings may be found at http://www.peppercom.com


Source: Express-Press-Release.com
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