Released on: 15, August 2006
, Author: Despegar.com
, Audience: Internet related
En un artà culo publicado durante julio en el boletà n "El Mundode AdWords", Google destaca el desarrollo publicitario y los resultados alcanzadospor Despegar.com a travàs de las campaà as lanzadas en la red Google.
Despegar.com http://www.despegar.com ha encontrado la respuesta en solucionespublicitarias como Google AdWords http://www.adwords.google.com para llegar a susclientes en el momento que estos buscan informacià n relacionada con viajes. Lorena Amarante, Gerente Regional de Marketing Online para Despegar.com, asegura"encontramos en AdWords una excelente herramienta para atraer clientes potenciales yvenderles nuestros productos. Un porcentaje importante de las ventas que hoy serealizan en nuestro sitio se inicià con un resultado en un buscador"
Despegar.com tiene presencia en 8 paà ses: Argentina, Mà xico, Brasil, Venezuela,Chile, Colombia, Estados Unidos y Uruguay. La empresa ha venido invirtiendo enGoogle Adwords y utiliza una misma plataforma para administrar campaà as segmentadaspor paà ses en las que despliega resultados locales con gran diversidad de palabrasclaves orientadas por paàs e idioma.
El crecimiento de Despegar.com continà a consolidà ndose acompaà ado de acciones demarketing online altamente efectivo que aseguran un excelente retorno de lainversià n".
Acerca de Despegar.com
Despegar.com (http://www.despegar.com), es la agencia de viajes en Internet,dedicada a las comunidades de habla hispana y portuguesa de todo el mundo.Despegar.com ofrece servicios completos de viaje. Despegar.com ha formado alianzasestratà gicas con algunas de las principales là neas aà reas asà como con varias de lasempresas turà sticas màs grandes del mundo.
Source: Express-Press-Release.com
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