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Amanah Financial Services, which is a leading financial services company in theregion, provides valuable services to its customers through a number ofbest-in-class Shari'a compliant products and services like Islamic Investment, fullrange of equity and equity linked sales and trading services, Portfolio Managementand Investment Banking. With its business growing at such a fast pace, Amanah feltthe need for a reliable, robust and flexible network infrastructure which would notonly improve its business performance but also enable it to rapidly deploy newnetwork applications in future. To design and implement its network infrastructure,Amanah Financial Services chose Emirates Computers, a seasoned technology integratorand Cisco gold partner in the Middle East.
"Our mission is to be recognized as a customer-focused and quality-driven company.In the competitive financial services industry, network performance is critical notonly to generate revenues but also to earn our customer's trust. IT plays a vitalrole in our business strategy and we believe in using technology to enhance ourservices and gain customer satisfaction," said Mr. Eissa Ateeq Al Muhairi, Al AinBranch Manager, Amanah Financial Services. "Cisco's network infrastructure portfoliois more robust and flexible than our previous network. It has improved our networkperformance, enhanced our services and helped us save time and money. Our team ispleased with the implementation and our customers are happy with our enhancedservices.Â
 After evaluating a number of integrators in the market, we chose Emirates Computersfor this project given their expertise in implementing similar projects, their solidpresence in this region and their very professional attitude. Emirates Computers wasquick to understand our requirements and came up with an extensive plan to improveour network infrastructure. Cisco was a natural choice given that their networkinfrastructure products are stable, flexible, scalable, secure and most importantlycompetitively priced." Mr. Al Muhairi added.
For this project, Emirates Computers had to replace Amanah's existing network withthe new network infrastructure, which included Cisco's LAN, WAN, IP Telephony,Security and IP Call Center products. The new network infrastructure will connectAmanah Financial Services' main office with its branches and will form thefoundation of the company's strategy to position customer service as a keydifferentiator from its competitors.
Commenting on this project, Mr. Tamer Ryal, Account Manager, Emirates Computers,said, "We are proud that Amanah entrusted us with this prestigious project. We felta Cisco network infrastructure was ideal for their requirements. Cisco has a proventrack record in secure end-to-end network solutions and our aim was to achievecustomer satisfaction by providing the most reliable, scalable, secure,performance-oriented and cost-effective solution design and implementation and savetime and costs for the company.Â
