Released on: 14, December 2006
, Author: Nirmala D'souza/Oak Consulting
, Audience: Software related
Manama, Bahrain, December 14, 2006: Focus Softnet, the leadingsoftware development company in the Middle East, today announced that they haveappointed Capital Group IT as their partner to promote their recently launchedproduct - Focus Reach in the Kingdom of Bahrain. Capital Group IT, a leading ITsolutions provider, will aggressively promote Focus Reach through the retail channelin Bahrain. Focus Softnet is also on the look-out for channel partners in otherMiddle East and Northern Africa countries as well. Speaking on the partnership, Mr. Syed Mohammed, Country Head of Focus SoftnetBahrain, said, Â We are excited to sign up Capital Group IT as our partner inBahrain. Capital Group has the knowledge, expertise and strong customer base, whichmakes them an ideal partner to promote Focus Reach. By partnering with a highlyreputed and established IT Solutions Company like Capital Group IT, Focus Softnet isconfident of capitalizing on the market potential in Bahrain.""We are looking forward to working closely with Capital Group and are confident thatthis partnership will help Focus Reach strengthen its position in Bahrain byleveraging Capital Group's extensive market reach and support expertise. The Focusteam in Bahrain will be working closely with Capital Group to offer round-the-clockcustomer service and support to Focus Reach customers." Mr. Mohammed added.Focus Reach, a new age business solution created specially for the SOHO segment,offers several features and tools that makes installation as easy as plug-and-play.The productÂ's modules cover every aspect of an organisationÂ's functioning includingFinancials, Sales, Inventory, Purchase, Job Costing, Production, Payroll and ChequeManagement. Â We are happy to sign up as a distributor for Focus Reach in the Bahrain. FocusReach is not only a feature-rich management solution for small businesses but it isalso very competitively priced. Focus Reach can prove to be the perfect solution forbusinesses which are just starting out as well as small businesses that have grownto a certain extent and are looking for a solution to aid them through the nextstage of development. We see a huge potential for this product in Bahrain and lookforward to extending our partnership to other Focus solutions as well," Mr. AbdullaMadan, Group Chairman & MD of Bahrain-based Capital Group.Capital Group IT works closely with major vendors such as Intel, HP, FujitsuSiemens, Canon, 3Com, Symantec to name a few, in Bahrain. The company also boasts oftop-notch companies like Batelco, Arab Bank, Deutsche Bank, Ministry of Agriculture,and Ministry of Defence among its expanding customer base. Commenting on their channel plans, Mr. Ali Hyder, CEO of Focus Softnet, said,"Unlike the direct marketing approach that Focus has had so far, Focus Reach isbeing marketed through a distributor and reseller network, as it is a ready-to-useproduct. Keeping in mind the specific qualities and requirements of the smallbusiness as well as the approach of the product, Focus is on the lookout fordistributors and resellers who can help grow the product to its full potential. Thecompany is looking for channel partners who have been in the line of dealing withcomputer hardware or software."
Focus Reach has proved to be a tremendous success in the Middle East, with thecompany selling thousands of copies of the solution within weeks of its launch atGitex last month. In addition to signing-up with Capital Group IT in Bahrain, FocusSoftnet has also signed up a number of resellers and IT dealers from other countrieslike Iran, Syria, Jordan and Egypt to name a few.
Source: Express-Press-Release.com
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