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Superior Energy Services (NYSE: SPN), a$3 billion company providing specialized oilfield services and equipment around theworld, needed a web site that reflected their global reach and industry leadership.The world's energy producers rely on Superior's services, tools, equipment, andpersonnel to enhance and maintain production of oil and gas wells.
Fusionbox designed a truly world-class web site that communicated these essentialfacts to target audiences and included the following elements:
* World-Class Web Design * Focus on Global Presence * Targeted Messages for Diverse Audiences * Rich Content Resources * Easy-to-Use Navigation* More Investor Information * Search-Engine Friendliness
The goal for Superior Energy was to position them as an industry leader whilefulfilling the unique needs of their diverse audiences. Our modern, user-centricdesign created a powerful online presence for the company that has fueled excitingresults and we are proud to be recognized through a Gold Key award for our work onthis project, notes Fusionbox President, Alexander Groth.
More than 130 entries were received in 47 categories from Colorado s top B2Bbusinesses and agencies. Entries were reviewed by a panel of 6 independent judgesfrom across the country representing agencies, corporate marketing and academia.
The Gold Key Awards is recognized as Colorado's most prestigious competitiondedicated solely to business-to-business marketing communications.
"We have worked hard over the years to make the BMA Gold Key Awards one of the mostcoveted by marketers in the state," says Marilee Yorchak, Executive Director,Colorado Business Marketing Association. "We'd like to extend our congratulations tothe winners of this year's awards program. It is always fiercely competitive andthose that receive awards are truly the best of the best."
For more information about the Fusionbox web sitedesign strategy for Superior Energy, click to read the case study.
About Fusionbox:Fusionbox is a full-service Denver interactiveagency specializing in search engine marketing (SEM) and search engineoptimization (SEO) strategies and solutions. Fusionbox provides complete web sitesolutions that focus on user-centric web design and search engine friendly webdevelopment, building a foundation for outstanding organic positioning while drivingtargeted traffic and qualified leads to your web site. For more information abouthow Fusionbox can help you with your online marketing needs, please visitwww.fusionbox.com.
Abou t the Business Marketing AssociationThe Business Marketing Association (BMA) is a national organization that unitesprofessionals who specialize in business-to-business marketing and communications. The Colorado Chapter has more than 350 members and has been named the "Chapter ofthe Year" thirteen of the past fifteen years. The BMA Gold Key Awards is Colorado smost prestigious competition dedicated solely to business-to-business marketing.
