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In addition, Google said that some sites that are selling links may indeed end upbeing dropped completely from its search engine or have penalties attached toprevent them from ranking at all. Sites that link to or link within these sites canalso be affected.
Google is a powerful player within the Internet; a drop in Google pagerank can leadto advertisers pulling out of sites, link deals being broken, decrease in siteranking and, of course, a reduction in website traffic.
Internet paparazzi say, Google is trying to send a clear message that they (Google)have the power to turn this Internet search marketing industry upside down.
Don t pay for links. The value is in the context of each site, the anchor text andother such values. Don t buy links based on PageRank, and don t sell links based onPageRank. It doesn't matter if the links are one-way, reciprocal or three-way. It'simportant that you get the links and that the information is relevant.
Google gives you credit for a link from any page, however, links on relevant contentpages (as opposed to link-farm pages) carry more weight, the key factor here is relevant content pages . One such way of achieving this is with the free whynotadwiki portal.
The first ever wiki site was created in 1995. The simplest explanation of a Wiki isa piece of server software that allows users to freely create and edit Web pagecontent using Web browsers. Wiki supports hyperlinks and has simple text syntax forcreating new pages and cross-links between internal pages and external links.
The whynotad wiki-style portal uses Web 2.0 programming, and, as a result, gives theinformation a more relevant, and hence, a much higher result when people search forthe information on search engines like Google and Yahoo. In simple terms, the sitegives the search engines the content feed and back links it needs to place theinformation at higher search relevance.
The benefits to business and the community are enormous. The site gives users thecontrols back and, therefore, you control the relevance of particular and criticalcontent. Take, for example, a dentist who placed an ad on the site about mouthwashtitled a-z of mouthwash. If your information is about mouthwash, the site givesyou the tools to enter titles, categories, content and back links, which is then fedto the search engines. When someone searches on popular search engines like googlefor a-z of mouthwash, its relevance is much higher. Currently this ad informationis ranked number 1 on Google.
Don't be afraid of reciprocation. If someone links to you out of kindness, feel freeto link back to them out of gratitude. It's not going to hurt you one bit and thelink to you won't be devalued. Just be sure you're adding value, not reciprocatingfor the sake of reciprocating.
Inbound links are the key to high rankings on Google, Yahoo and other importantsearch engines.
News Wired - San Diego Ca.
