HBSI forges alliance with IBS for Demand Management Systems in the Hospitality Business

Trivandrum, India, 02 March 2006: IBS Group (IBS), a leading ITsolutions provider to the global Travel, Transportation and Logistics industries,has announced an alliance with Hotel Booking Solutions Incorporated (HBSI), aleading provider of Demand ManagementSM technologies and services to the globaltravel industry. This alliance would help HBSI considerably expand its IT andproduct development capabilities.  This alliance with IBS represents a significant milestone for our company and forour clients, said Larry Hall, Chief Executive Officer, Hotel Booking Solutions,Inc.  The combination of the foremost solution in travel industry Demand Managementand IBSÂ' leading IT solutions and services will enable our clients to benefit frombest-in-class technology, and will improve our ability to tackle complex traveldistribution challenges between hotel suppliers and travel demand aggregators in amanner not yet seen in our industry. We believe that this relationship willsignificantly add to our ability to enhance our core products and accelerate ourcompanyÂ's growth, and we could not have chosen a better partner for our IT expansionneeds, added Mr. Hall.HBSI develops and delivers technologies and services that give travel companies theability to build, harness, forecast and shape demand for their products and achievemarket leadership. The HBSI platform integrates demand and supply for thehospitality business, which includes travel agencies, Global Distribution Systemsand hotel chains. Under the terms of the agreement, IBS will provide HBSI with information technologyservices, system integration and technology consulting. Based on its proven bestpractices followed for clients that include some of the worldÂ's leading travelcompanies, IBS will support, enhance and maintain the HBSI core products andplatform. According to VK Mathews, Chairman & Managing Director  IBS Group,  IBS is focusedon bringing to market the next-generation IT solutions for the Travel,Transportation, and Logistics verticals. We have always excelled at engineeringlarge, mission-critical, and complex software applications in a quality, timely andcost-effective manner. The relationship with HBSI is not only an opportunity for usto deliver high-quality software engineering services, but also to jointly realizeour shared vision of inventing the future. We are excited about this opportunityand we greatly value the relationship with HBSI".Peter Krebs, Chief Operating Officer for IBS Americas, added,  The travel industryis changing rapidly, and information systems must be flexible to support innovativebusiness models. We look forward to working with HBSI to engineer solutions thatcreate new value in the hospitality demand management space . HBSI is committed to breaking down the existing barriers in travel distribution thatprohibit hotels and Internet travel companies from realizing a cost-effective,accurate and real-time supply chain. The alliance with IBS will help HBSI leveragethe expertise of IBS in travel technology, and greatly enhance its ability toachieve its short and long-term objectives to the benefit of its travel clientsworldwide.

About Hotel Booking Solutions Incorporated

Hotel Booking Solutions Incorporated provides Demand ManagementSM technologies andservices to the global travel industry. As the established thought and practiceleader in the emerging discipline of Demand Management(SM), HBSI and its intelligentDemand ManagementSM solutions bring order and simplicity to travel distribution,enabling travel companies to unlock the revenue potential that lies within theircomplex distribution environment. HBSIÂ's proven Demand ManagementSM technology andservices enable sophisticated operators including LibGo Travel, Travelocity,Intrawest Leisure, and Aramark realize significant improvements in their customerrelationships, inventory optimization, and financial performance. Hotel BookingSolutions Incorporated, headquarters in Atlanta, Georgia, with offices in Dallas,Toronto and Zell am See, Austria represent one of the fastest growing companies inthe Demand ManagementSM discipline. For more information, visitwww.hotelbookingsolution s.com.

About IBS Software Services

The IBS Group (IBS) is a leading IT solutions provider to the global Travel,Transportation and Logistics industry. A specialist in the domain, IBS offers arange of software solutions that manage mission-critical operations of majorairlines, airports, oil and gas companies and seaports world-wide. In addition, IBSoffers services that include software development, business and technologyconsulting, turnkey solutions, customer support services, application maintenance,and business process outsourcing. IBS is SEI CMM Level-5 assessed, ISO 9001:2000 andTickIT certified, and operates two software production and competence developmentcenters in India. With some of the worldÂ's leading corporations as clients, IBS hasbusiness operations in the Americas, Europe, Asia-Pacific as well as the Middle Eastand Africa regions. More information about IBS can be found on the web atwww.ibsplc.com. For media inquiries, please contact Pradeep P. Suthan at+91-471-2700080 or e-mail at pradeeps@ibsplc.com.

Source: Express-Press-Release.com

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