Released on: 28, August 2006
, Author: Kumaru.com
, Audience: Internet related
FOR IMMEDIATE RELEASE
SWITZERLAND, BAAR, Aug. 28 - To answer photographers' dissatisfaction towardstraditional stock photo agencies, Indeos launches today the first zero-commissionstock photography service: Kumaru.com. The all-including web-based application usesthe latest technology to meet the challenge stock photography industry is facing:commoditization and photographers' growing awareness of market realities."The traditional agency as we know it today will likely not exist in 4-5 years.[They will have to] shed the 'stock' aspect of their businesses and migrate towardsa custom photo agency," states successful pro photographer and analyst, Dan Heller.With prosumer cameras costing about $1000 and hobbyists being often as talented aspros, it is no wonder traditional agencies face serious issues. Also, educatedphotographers are demanding higher royalties and more recognition, demands seldomsatisfied.Kumaru.com offers a new perspective. The all-including service allows individualphotographers to sell their photographs on the Internet with the same rigor andprofessionalism agencies provided so far. However, it differentiates itself byallowing direct photographer-client contact and by taking no commissions on sales.This is only made possible because of a new business model: helping them to starttheir own business with a complete set of tools. The sophisticated application makeseasy to choose a license, set prices and helps them to fully manage their onlineidentity. A truly comprehensive experience.
About IndeosIndeos is a technology company based in Switzerland. It is interested in creating anecosystem of image artisans crafting a more democratic stock photography industry.
Source: Express-Press-Release.com
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