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Global Online Auction of Olympic Torch-Themed Notebook PCs to Raise Money forCharities through the Lenovo Hope Fund
Bangalore, August 6, 2007 Today, in celebration of the one-year-out mark for theBeijing 2008 Olympic Games, Lenovo, Worldwide Partner for the Olympic Torch Relayand TOP Sponsor of the Olympic Games, announced plans for a global onlinephilanthropic auction. The auction will feature limited-edition notebook computersinspired by the Lenovo-designed 2008 Olympic Torch. In all, around 24limited-edition notebook PCs will be put on auction in the weeks preceding theBeijing Olympic Games 2008.
To mark the six-month countdown to the Beijing 2008 Olympic Games, a series ofback-to-back, week-long auctions will begin on February 8, 2008, and conclude justprior to the Olympic Games. Each week, a Cloud of Promise -themed notebook PC willbe available for bidding during a seven-day period. Several of theselimited-edition notebook PCs will be autographed by athlete ambassadors - LenovoChampions - offering fans the chance to bid on the opportunity to own a part ofOlympic history.
We are delighted to have the opportunity to take our design for the Cloud ofPromise even further, said Yao Yingjia, director of Lenovo s Innovation DesignCenter and leader of the team that designed the torch that will travel the world inthe Olympic Torch Relay leading up to the Beijing 2008 Olympic Games. The cloudmotif that makes the torch so distinctive is associated with humanistic, benevolentideals. In this spirit, and in the Olympic spirit of internationalism andcooperation, it is fitting that these notebooks should be used to raise money fornoble causes. Lenovo is gratified to see that our beautiful design is being used forbeautiful purposes. One hundred percent of the proceeds from the auction of the Olympic Torch-brandednotebooks will be distributed through the Lenovo Hope Fund to select philanthropies,including Right to Play. In the spirit of Lenovo s sponsorship of the OlympicGames, the program will concentrate on microfinance, small- and medium-enterprisedevelopment and bringing sports to communities of children. The auction will takeplace at www.lenovohopefundauctions.com .Lenovo Names Athlete ChampionsIn addition to autographing Lenovo notebook PCs for the charitable auction, LenovoAthlete Champions will participate in various activities in their home countries andon-site at the Beijing 2008 Olympic Games in support of Lenovo s sponsorship of theGames. The lineup named today includes: Gale Emms, badminton, Great Britain, 2004 Olympic silver medalist Libby Lenton, swimming, Australia, 2004 Olympic gold and bronze medalist Eamon Sullivan, swimming, Australia, 2004 Olympian Misty May-Treanor and Kerri Walsh, beach volleyball, United States, 2004 Olympicgold medalists Adam van Koeveden, canoe/kayak, Canada, 2004 Olympic gold and bronze medalist Liu Xiang, track and field, China, 2004 Olympic gold medalist
As a global company, we are excited to be joined by champion athletes from all overthe world to honor the spirit of the Olympic Games and mark our participation as aTOP sponsor of the Olympic Games and Worldwide Partner of the Olympic Torch Relay, said Alice Li, Vice President, Olympic Marketing. These first-in-class athletes andtheir participation in the Lenovo Athlete Champions program are shining examples ofthe multicultural, collaborative and competitive spirit that we at Lenovo embrace inall we do. We look forward to working with each of them to spread the goodwill thatis the essence of the Olympic Games.
About the Lenovo Olympic Torch Notebook DesignFor its winning torch design, the Lenovo Innovation Design Center group employed anumber of innovative materials and techniques, from precision-machining analuminum-magnesium alloy into the scroll-shaped curves of the torch body, to usingrubberized paint for the first time ever in an Olympic torch to provide thesensation of one hand gripping another. Like the Cloud of Promise, on which thedesign is based, the notebooks are characterized by striking swirls of regal redagainst a pure silver base color, a contrast representative of the traditionalChinese concern for balance and harmony.
About the Lenovo TOP SponsorshipIn addition to its role as the designer of the Beijing 2008 Olympic torch, Lenovo isalso the technology hardware supplier for the 2008 Games. Nearly every aspect of themanagement of the Games, from gathering and storing participant data to displayingthe scores to organizing all activities for BOCOG, depends on hardware provided byLenovo. The company was also the Technology Equipment supplier for the Torino 2006Olympic Winter Games, where Lenovo hardware supported critical Games systems as wellas specially designed Internet lounges for athletes and journalists.
About Lenovo Lenovo (HKSE: 992) (ADR: LNVGY) is dedicated to building the world's best engineeredpersonal computers. Lenovo's business model is built on innovation, operationalefficiency and customer satisfaction as well as a focus on investment in emergingmarkets. Formed by Lenovo Group's acquisition of the former IBM Personal ComputingDivision, the company develops, manufactures and markets reliable high-quality,secure and easy-to-use technology products and services worldwide. Lenovo has majorresearch centers in Yamato, Japan; Beijing, Shanghai and Shenzhen, China; andRaleigh, North Carolina. For more information, see www.lenovo.com.
For further information please contact: -
Soumya RajanSampark Public RelationsBangaloreContact No: 25202111 / 10
