Mobile Search Offers Viable Revenue Models Through Innovative Technology and Growing Mobile Content

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Released on: 16, May 2006
, Author: Econ Corporate Services, Inc
, Audience: Internet related

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Mobile Search Offers Viable Revenue Models Through InnovativeTechnology and Growing Mobile Content

InternetSearchEngineS tocks.com Looks at AskMeNow, Baidu, Ask.com, Microsoft andInfoSpace as they Pursue Advanced Search Technology for Mobile Devices

POINT ROBERTS, Wash., May 16th, 2006 - www.InternetSearchEngineStocks .com (ISES), aninvestor news portal for the search engine sector, presents  Mobile Search - FromInnovation to Application , a look at developments in mobile search technology.Mobile search has become an inviting opportunity for firms such as AskMeNow, Baidu,InfoSpace, Ask.com, and Microsoft as they continue to pursue innovative technologyto take advantage of the growing demands of the mobile user and the increasingamount of content available on todayÂ's handsets. While the potentially lucrativemobile advertising model is believed to be further down the road, companies arecurrently looking at different channels for creating viable revenue models tocapitalize on the growing number of mobile users.

Brendan Benzing VP of Mobile Search for InfoSpace (NASDAQ: INSP) a mobile content,applications and infrastructure provider explains, Â When you start to look at thedynamics and ingredients of mobile search, the opportunity is seen with the numberof handsets that are out there and the amount of content that is really beginning toexplode on the mobile phone. This is the need for search and it is now becoming veryimportant for consumers.Â

According to Andy Yang, Product Manager of mobile search from Ask.com, asearch-based portal under the IAC/InterActiveCorp umbrella, Â This category of searchis still in its infancy and Ask.com plans to take its own route and focus onproviding very specific information to queries. Given the nature of wirelesscommunication and devices, it will be imperative to not just replicate theconventional Web searching experience in order to attract users to mobile search.Â

When you combine growing content, with the demands of the mobile user for fast,easy, reliable and relevant information on-the-go, powerful mobile search technologyis fast becoming a necessity in order for consumers to maneuver their way to theirdesired mobile experience.

Mobile search provider, AskMeNow, a wholly owned subsidiary of Ocean West HoldingCorporation (OTCBB: OWHC), recently announced a proposed acquisition enabling themto provide the first mobile search technology (IntelliGate) that revolves aroundnatural language query and retrieval, according to the Company. AskMeNow CEO, DarrylCohen explains, Â AskMeNow, through the integration of this search technology, hasthe potential to change the face of mobile search by allowing users to ask questionsin their own words and receive fast, accurate, relevant, and direct answers fromstructured databases on the Internet.Â

Microsoft Corporation has been exploring mobile search in a variety of capacities.Two recently revealed search technologies include  Wild ThingÂ' and  Photo2SearchÂ'.  Wild ThingÂ' enables search to be conducted with a minimal amount of charactersentered, focusing on improving the ease of searching with your mobile devices byreducing the amount of text entry required.  Photo2SearchÂ' takes a differentapproach by using an image-based search technology.

To Read  Mobile Search - From Innovation to Application , in Full Click Here:http://www.internetsearc henginestocks.com/Articles/051 606a.asp

AskMeNow, a wholly owned subsidiary of Ocean West Holding Corporation (OTCBB: OWHC),is a featured sponsor of the InternetSearchEngineStocks.com portal and compensatesthe portal accordingly as disclosed below in disclaimer. For More Info:http://www.internetsearc henginestocks.com/CO/OWHC/Defa ult.asp

For recent media coverage of AskMeNow from CNN, New York Times and more, click here:http://www.internetsearc henginestocks.com/CO/OWHC/Medi aArticles.asp

www.InternetSearchEngineStoc ks.com, a portal within the InvestorIdeas.com contentumbrella, does not make recommendations but offers investors research, news, blogs,RSS feeds, conferences and links to public companies within the search enginesector. Our Current Internet Search Engine Stock List:www.internetsearchengine stocks.com/ISES/Stock_List.asp

Investor Incite NewsletterInvestorIdeas.comÂ' s free "Investor Incite" Newsletter consists of company andindustry updates, investment research and developing trends in key areas such asHomeland Security, Renewable Energy, Digital Media, Internet Search and more.

TO SIGN UP, click here: www.InvestorIdeas.com/Resource s/Newsletter.asp

Investorideas.com Disclaimer: www.InvestorIdeas.com/About/Di sclaimer.asp Our sitesdo not make recommendations, but offer information portals to research news,articles, stock lists and recent research. Nothing on our sites should be construedas an offer or solicitation to buy or sell products or securities. We attempt toresearch thoroughly, but we offer no guarantees as to the accuracy of informationpresented. All information relating to featured companies is sourced from publicdocuments and/ or the company and is not the opinion of our web sites. These sitesare currently compensated for by its  featured companies - InfoByPhone Corp. d.b.a.AskMeNow, a wholly-owned subsidiary of Ocean West Holding Corp (OTCBB: OWHC): Fourthousand dollars per month.

For more information contact:Dawn Van Zant 800.665.0411 Ann-Marie Fleming 866.725.2554Email: dvanzant@investorideas.com, or afleming@investorideas.com

So urce: InternetSearchEngineStocks.com , InfoSpace, AskMeNow


Source: Express-Press-Release.com
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