Released on: 31, December 1969
, Author: cosmos Industry: Internet & Online Press Release Summary: As most of you must have guessed, this
, Audience: Internet related
s not even the first sentence and I already indulged in astereotype. As most of you must have guessed, this is the information about something to do withwomen (power of pink anyone?). What triggered this online marketing post was thisreally nice website I came across, WomanOwned.com which is a one-stop point forwomen who own businesses online. When I browsed through the numerous helpful strategies that were scatteredthroughout the website, the first thing that struck me was the immediate comfortfactor I sensed. These people have managed to reach out to the woman browsing onlineand have offered her a site that can be trusted enough to listen to.Considering the sheer number of women logging onto the internet and carrying outjobs, activities and hobbies daily, it is understandable that online marketing doesmore than it can to attract this tremendous spending force.Holly Buchanan of Grokdotcom tried to look at the power images of women have on theconsumer market as a whole and thinks that female consumers relate better to imagesthat are relevant to the product offered. Male consumers on the other hand, arefirst struck by the image of the woman on the packaging after which they move on tothe contents of the package.So much for what the researchers at the University of Granada discovered aboutgender stereotypes! Need an online marketing team that understands your target audience? Get in touchwith Cosmos Creatives for a smart solution.Cosmos Services173 Dorset HouseGloucester placeLondon, UK NW15AHhttp://www.cosmoscreativ es.com
Source: Express-Press-Release.com
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