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January 4, 2008, Oakville, Ontario, Canada Norprint Inc. announces theintroduction of their new SnapNwin instant win cards. A new approach to incentiveaward and contest cards, SnapNwin cards offer a cleaner, more durable and securemethod of delivering a hidden message or prize within a card. Contestants bend thecard to snap out the disk shaped portion that reveals the printed prize cardmessage beneath. The removable pieces are magnetic and can be created in acollectible image series a feature only offered by SnapNwin. The numerousinnovations of the product have created great interest in the contest card industryand an overwhelming level of enthusiasm from the recipients.
SnapNwin is a patent pending product created to overcome the issues normallyassociated with scratchcards. There is no need for coins, dirty fingernails orfinding a flat surface to scratch on. Simply bend the card and snap out the magnetrevealing the hidden printed prize message underneath. Variable print offers anunlimited number of instant win capabilities to be printed inside the card. Therecipient keeps and redeems the card and the collectible magnet shape that snaps outis an unexpected bonus that creates desirability, as well as, longevity to themessage and theme of the contest.
SnapNwin offers the perfect solution for any company considering an incentive orpromotion and needs an affordable, secure and exciting delivery mechanism. saysNorprint s SnapNwin Product Executive, Peter Reinhardt.
SnapNwin cards are constructed of a proprietary laminate of magnet card sheet andprintable cardstock . A die cut magnet pops out once card is bent to reveal theprize message on the cardstock underneath. Whereas scratch cards have been plaguedby misuse, the SnapNwin card is tamper-proof. The magnet hiding the message is tooopaque for even the most intense light, pin scratches have no effect and revealingthe prize splits the card which makes it evident that the card has been compromised.The snap out magnet becomes a useful fridge magnet and when created with a series ofunique images, can become a sought-after collectible item in itself.
We have been extremely pleased with the initial market reception to SnapNwin , saysNorprint Inc. President, Malcolm Stagg. It has resonated strongly with marketers inthe incentive award, fundraising, instant win game, and lottery card fields who areseeking a better alternative to scratch cards.
Norprint Inc. is a wholesale ad specialties supplier based in Oakville, Ontario.Norprint Inc. services North American commercial printers, advertising agencies,graphic designers, brokers and promotional products distributors. Norprint Inc. hasUS and worldwide patents pending on SnapNwin and its processing system.
