StatsPlugger to launch at ad:tech New York 2007
StatsPlugger will launch their white label web analytics service for the Americanmarket at ad:tech New York 2007. After launches for Europe (London) and Asia(Beijing), the product will now officially be made available to the US market at theNew York event, which will take place in the New York Hilton on November.StatsPlugger s staff will be available for extensive information in both theRhinelander Gallery at booth 527 and in the America's Hall 1 at booth 1213.
StatsPlugger is empowering ISPs, ASPs, HSPs, website builders and CMS suppliers toprovide professional web analytics under their own brand. By using StatsPlugger theycan offer their customers an analytics product in their own corporate layout,tailored to suit both their own and their costumer s needs. With StatsPluggerproviding the building blocks, they will be able to build a customized solution fortheir clients and create new revenue streams, by selling a stand-alone web analyticsservice or incorporating the solution into an existing service such as a CMS.
Arjan de Raaf, founder and CEO, comments: One of the goals in developingStatsPlugger was to provide current and future partners with a toolkit to enablethem to rapidly develop their own web analytics environment. Another goal was thatpricing should be competitive, and easy to incorporate into the business models ofour partners, so we decided to charge only by page views generated, and not to usethe more common license/page view model .
About Media HighwayNetherlands based Media Highway International is the company behind StatsPlugger andRealTracker. It is one of the pioneers in the web analytics business. With theRealTracker end user service, it has a track record of more than 10 years indeveloping and marketing web analytics solutions. It has built up a solid reputationwith both business partners and end-users. Media Highway International businesspartners are based all over the world and service thousands of clients.
About ad:tech ad:tech expositions, LLC is the leading organizer of conferences and exhibitions forthe interactive marketing community worldwide. ad:tech produces the world s largestinteractive marketing events held in New York, San Francisco, Chicago, London,Shanghai, Sydney and Paris. ad:tech is produced by dmg world media; based out of thecompany s headquarters in Larkspur, California.
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