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The Sybase Mobility roadshow will cover topics such as 'Extending in-houseapplications to the Front Lines' where organizations can learn how to become mobilewithout re-investing in their systems, 'Managing and Securing Mobile DevicesRemotely' centralizing the control of all mobile assets, 'IT Considerations for PIM'which will cover the main challenges organizations will face when implementingPersonal Information Management solutions (PIM) and 'Insights into RFID' - itsbenefits and implementations worldwide.
 Mobility is the buzzword this year. Enterprises are beginning to realize thebenefits of mobility and are tuning in to see how mobility can change the way theydo their business. Sybase has always been committed to mobility and has some of themost technologically advanced mobility solutions in the market today. At theroadshow, we will demonstrate how companies can become mobile without re-investingin expensive IT systems as well as addressing key issues such as managing andsecuring their mobility devices and systems," said Mr. Hisham Malak, Channel andMarketing Manager, Sybase Products Middle East.
 We will also highlight some of the main challenges faced when implementing PIMsolutions and provide valuable insights into RFID technology and its worldwideimplementations. We hope to demonstrate to our audience how mobility can trulybecome an integral part of corporate strategy while using existing systems andinfrastructure, " Mr. Malak added.
Sybase has been serving the Middle East market for over 15 years through theiroffices in UAE, Saudi Arabia, Bahrain and Kuwait and through their large network oflocal, regional and global partners. Sybase delivers end-to-end solutions for theUnwired Enterprise covering areas such as mobile & wireless, data warehousing,business continuity and disaster recovery, design & development technologies as wellas financial solutions. Over the years Sybase has won a number of internationalawards and accolades recognizing SybaseÂ's contributions and influence in themobility space.
The Sybase Road show will be held at the Dusit Dubai hotel on May 7th in Dubai, theRadisson SAS hotel in Bahrain on May 8th and at the Sheraton Kuwait hotel in Kuwaiton May 9th. For further details on the Sybase road show, please visitwww.sybase.ae/roadshow20 07
About Sybase Sybase is the largest enterprise software company exclusively focused on managingand mobilizing information from the data center to the point of action. Sybaseprovides open, cross-platform solutions that securely deliver information anytime,anywhere, enabling customers to create an information edge. The worldÂ's mostcritical data in commerce, communications, finance, government and healthcare runson Sybase. With Sybase, customers can optimize and enhance the investments theyalready own, link together the valuable data resources already in place, and extendthe reach of business-critical information to users on the front lines giving them afinancial, agility and productivity edge across all areas of their business.
Sybase is a trademark of Sybase, Inc. Â indicates registration in the United Statesof America.
