Released on: 31, December 1969
, Author: krishan kumar Industry: Internet & Online Press Release Summary: Selecting the right price for y
, Audience: Internet related
cting the right price for your Ebook is extremely vital tothe success of your marketing campaign. Any marketer will tell you that underpricingis worse than overpricing your Ebook. When an Ebook is under-priced, potentialbuyers will often question its price. In fact, most consumers do not mind paying forvaluable, life-changing information. After an Ebook has been on the market for awhile, many marketers will reduce the price if the Ebook isn 't selling well. Ofcourse, in order to exactly determine whether or not an Ebook is priced accurately,your Ebook needs to be promoted very well. Price is just one of several factorsconsumers use to judge the quality of your Ebook, but it is a very essential issuewhich will require serious thought.On the contrary, many so-called gurus launch an Ebook marketing campaign using anintroductory price then increase the price after few days. These marketers stateclearly in their advertisements when the price will raise and what the new pricewill be. This policy is designed to produce many sales in a short time. Thesemarketers know that even after they increase the price, their products will continueto sell. This way is generally only implemented by well-known marketers with a longhistory of producing quality products and who have established themselves asauthorities in their niche. There are a few authors who promise a price increaseafter so many days or weeks. They are really using this strategy to increase sales,but never actually intend to raise the price. unluckily, these marketers aretarnishing their online reputation and will probably not realize continued successdue to their lack of integrity.Here are a few important questions to consider when pricing your Ebook: 1. Does your Ebook contain unique ideas? If your Ebook is unique and is filled withinformation your audience deems valuable or life-changing, then you should priceyour Ebook on the high side in order to match the quality of its content. 2. How long is your Ebook? Your Ebook 's length isn 't the most essential factor whenchoosing a price, however it is something your must consider. If your Ebook only has15 pages and you 're charging $97, if it doesn t contain a cure for cancer, don 'texpect much success.3. Have your asked a trusted friend, preferably another author, to read your Ebookand include him or her in the price selection process?4. How long did it take you to produce your Ebook - research and writing? Time ismoney and although this certainly should not be the primary factor in determiningyour Ebook 's price, it 's something you should evaluate.
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