Recommended: System Errors? Click here to Fix your PC »
"Cart abandonment on the web is a major problem," President Glenn Russell says. "Ifyou had a brick-and-mortar retail store and of 100 people entering your store only 6purchased something you'd be alarmed. But a 94% shopping cart abandonment rate onthe web is often typical."
SMARTAgent technology allows for a highly effective way of driving these abandoningcustomers back to the cart through chat. Even "rescuing" 1 of the 94 abandoningcustomers will increase a site's revenue 17%.
"Often times a customer is leaving because an e-commerce site doesn't address justone question," says VP of Business Development Greg Longaker. "Or, if the site doesaddress the question, the potential customer may have missed it. UpSellit'sSMARTagent technology can easily incorporate the FAQs and product information intoit's Artificial Intelligence database and answer questions that a customer wasunwilling to look up for herself, but unwilling to purchase without."
With customer interaction rates averaging around 13% (easily five times that of astatic popup), SMARTagent chat windows provide valuable insight into why a customeris leaving.
As Tom Kogler, Chief Operations Officer at UpSellit.com puts it, "often times acustomer who doesn't buy can be just as valuable as one who does to an internetretailer when the chat logs are analyzed. Why are your customers leaving? Is yourprice too high? Is your product's features not displayed clearly enough? Is it theshipping costs? It is important to note that the 15% increase in sales, whileimpressive, is not the only value that SMARTagent can add to your business. Theinformation reported in all chat logs, all available in UpSellit's real-timereporting interface, can be equally as important."
UpSellit.com provides all the scripting and dialog for the SMARTagent and theaverage implementation time for a site is one day of a developer's time. Fullintegration into a site is as easy as including a few UpSellit.com-provided scripttags into selected pages on the site.
Perhaps the most tempting part for an e-commerce site is that Upsellit.com only getspaid when SMARTagent saves a sale successfully. The cost-per-acquisition model, aswell as the fact that the $5000 setup fee (which involves professional AI scriptingand technical support through the implementation process) is being waved forwebsites that can begin the implementation process within 2 weeks of the contract.
For more information on how UpSellit.com's SMARTagent can start saving your site'ssales today, contact Greg Longaker at 805-384-6974.
