Search & Analytics Workshop: Using Analytics to Increase Search Effectiveness
Rather than simply getting a checklist of "How-To's", you will learn the "Why?" Understanding the "Why" will enable you to ask the right questions in order to get the right answers in your analytics program.
Practical lessons include:
- Understanding the differences and common points among web analytics programs
- Establishing common terminology
- Establish Key Performance...
Enterprise Search Summit
Whether your interests lie in upgrading existing search platforms, cutting through the complexities of search technologies, designing your own system, using search to enhance business intelligence, putting information in the cloud, taming your Big Data, analyzing and measuring your search effectiveness, or implementing search in new environments, we’ve got something for you! Join us at...
NoSQL Search Roadshow Munich
The NoSQL Search Roadshow is hitting the road again this spring! After a fabulous 2012 with more than 27 different speakers and talks, 500+ engaged participants, and new takes on NoSQL we are ready to go on the road with a brand new concept.
Still a one day intense program but now with . This means more use cases, fresh technical deep dives and trainings(!) by leading experts as...
Intro to Search Marketing Workshop
Getting searchers to your site is great, getting them to do what you want is another story.
Learn the basics of search engine marketing by integrating design, navigation and usability into a strategy that increases website rankings. This session is designed to bring beginners up to speed very quickly and provide intermediate-level attendees with actionable information that they can implement...
Search Analytics 201 Workshop in New York
This new one-day program is dedicated to improving results of your search marketing through search analytics.
Topic:
Key emphasis is on paid and organic search analytics including:
Search analytics definitions and terminology
Search Analytics and metrics for success for non ecommerce sites
Key Performance Indicators for paid and organic search
Organic search visibility and...
Search Engine Strategies San Jose Conference and Expo
The global SES Conference and Exposition Series educates tens of thousands of delegates each year, with a 98% satisfaction rate. In its 6th year, the SES San Jose conference is designed to appeal to new, intermediate and seasoned marketers looking to advance their SEM and SEO skills. From universal and blended search to the latest tactics in search friendly design, SES Toronto affords delegates...